Winning Her Way
The Winning Play NIL Program
Turn NIL Into a Recruiting Advantage & Athlete Branding Powerhouse
Most NIL education programs focus on compliance. We focus on making athletes and athletic programs unstoppable.
In today’s NIL landscape, schools that help athletes build powerful personal brands gain a recruiting edge, attract sponsorships, and position their athletes for success beyond sports.
That’s why we created Winning Her Way’s NIL & Athlete Branding Program—the first of its kind to go beyond basic NIL education and teach athletes how to become marketable, attract deals organically, and secure long-term financial opportunities.
Why Schools Choose Us Over Traditional NIL Programs
🚀 Beyond Compliance—We Build Brands
Most NIL programs stop at compliance. We take it further by teaching athletes how to build digital influence, attract sponsors, and grow their personal brands—making them assets both on and off the field.
🔥 Unlock Hidden NIL Potential
Many athletes struggle with NIL because they lack a strong brand. Our system helps even lesser-known athletes land deals by teaching them high-impact content creation, audience growth strategies, and personal brand positioning.
🎯 Gives Your School a Recruiting Advantage
Top athletes want to play where they can build their brand and secure real opportunities. Schools that invest in high-level NIL brand development stand out to recruits and sponsors.
💡 Data-Driven Approach with Real NIL Playbooks
We don’t just educate—we equip schools with proven NIL branding strategies that ensure their athletes are marketable, compliant, and prepared for long-term success.
What’s Included in Our NIL & Athlete Branding Program?
NIL Content & Branding Mastery
Athletes learn how to build a brand that brands want to work with. We teach them what actually makes content go viral, grow followers, and attract NIL deals organically.
Live & Virtual NIL Workshops
Athlete & Parent education sessions designed to ensure athletes fully understand NIL without falling into bad deals or legal pitfalls.
1-on-1 Athlete NIL Brand Coaching (Premium)
For high-potential athletes who want personalized guidance in developing a monetizable, long-term brand strategy.
High-Performance NIL Strategy Training
How to maximize NIL opportunities beyond social media (sponsorships, media deals, merchandise, licensing, and more).
Exclusive NIL Growth Playbook for Schools
A done-for-you NIL success framework that helps schools position themselves as leaders in NIL branding and recruiting.
Athlete Social Media Monetization Training
Athletes learn how to turn followers into NIL income, master storytelling, and optimize their profiles for brand partnerships.
How This Benefits Your School & Athletes
Gives Your School a Competitive Edge
Attract top recruits by offering NIL brand-building support that no other school provides.
Increases Athlete NIL Earning Potential
Athletes learn how to create high-value brands, making them more attractive to sponsors and boosting their NIL earnings.
Boosts Athlete Visibility & Engagement
A well-branded athlete stands out in media, attracts endorsements, and builds lasting career opportunities.
Keeps Athletes & Schools Fully Compliant
While we focus on brand building, we also ensure schools and athletes stay NCAA, state, and school-compliant.
Who This Program Is For
Colleges & High Schools that want to offer athletes a cutting-edge NIL branding program that goes beyond compliance.
Athletic Departments that want to equip their athletes with real NIL skills that lead to deals, endorsements, and long-term career success.
Student-Athletes & Parents who want to understand how to truly maximize NIL opportunities without relying solely on social media follower count.
How to Get Started
We offer customized NIL branding programs tailored to your school’s needs.
Join Winning Her Way and ensure your athletes are not just NIL-ready, but NIL-dominant.
Winning Her Way is redefining NIL education by providing elite-level brand-building strategies to student-athletes. Our proven framework empowers athletes to stand out, attract deals, and create financial independence—both during and after their playing careers.
🔥 Let’s transform your NIL program from a compliance checklist to a game-changing branding system.