Breaking new ground in women’s sports media, Just Women’s Sports (JWS) has renewed its digital media partnership with the National Women’s Soccer League (NWSL). This collaboration promises to amplify the visibility and influence of women’s soccer across digital platforms, offering fans more access and insight than ever before.
JWS and NWSL: A Continuation of Success
Furthermore, JWS remains the official digital media partner for the league. “Our joint efforts in amplifying and elevating female athletes have been a major driver in the growth of women’s sports,” said Servi Barrientos, NWSL Director of Media Partnerships.
Delivering Unmatched Content
In addition, fans can expect exclusive behind-the-scenes content and match features. JWS also continues to produce original programming, including Sports Are Fun!, hosted by two-time NWSL champion Kelley O’Hara. Recent guests have included Gotham FC’s Midge Purce and NWSL veterans Merritt Mathias and Darien Jenkins.
A Decade of Progress
Since its inception, the NWSL has made significant strides in growing women’s soccer. Over the past decade, the league has expanded to include more teams, increased viewership, and showcased world-class talent. The renewed media partnership aims to build on this momentum, ensuring that the achievements of female soccer stars reach a wider audience.
Impact on Fans and Players
This renewed partnership goes beyond content creation, it’s about building community. JWS shares in-depth coverage and compelling stories that bring fans closer to the game. For athletes, it offers a bigger platform to share their journeys, connect with supporters, and inspire the next generation of female soccer stars.
Looking to the Future
“Covering the NWSL is core to our mission at Just Women’s Sports,” said JWS founder and CEO Haley Rosen. “There’s still so much more to go and being able to share these highlights with our next-gen audience is key to serving our fans and growing this league.” Together, JWS and the NWSL are pushing the boundaries of women’s sports media, inspiring a new era of representation and engagement.
Inspiring a Movement
This renewed partnership is more than business. It’s part of a growing movement to uplift women’s sports and demand equal media representation. Just Women’s Sports and the NWSL are leading by example. Their consistent coverage and storytelling prove that visibility matters. Together, they’re not just creating content, they’re inspiring fans and empowering women in sports around the world.
Read more about how women’s sports are gaining ground in the media here.
