If you’re a high school or college athlete trying to navigate NIL, this is your chance to stop guessing and start building.
Dr. Santia Deck, former pro athlete and founder of Winning Your Way, is leading a first-of-its-kind NIL Ready Accelerator and applications are now live for athletes ready to take their brand, income, and impact to the next level.
This 4-week, high-intensity experience is built for athletes who want to get paid, stand out, and create something bigger than a one-time deal. With expert coaching, weekly challenges, and real recognition on the line, this isn’t just NIL education, it’s the playbook athletes wish they had when NIL started.
“Most athletes waste years figuring this out. We give you the tools to win in four weeks, no matter your following,” said Deck.
What Athletes Learn
- How to build a brand that attracts sponsors
- How to pitch to companies and collectives
- NIL rules, contracts, and how to avoid bad deals
- Tools to create content that actually gets attention
- Real strategies to turn short-term wins into long-term income
- Gamified challenges with titles, prizes, and MVP recognition
Who It’s For
The program is open to high school and college athletes across the country, with a special focus on supporting those from underrepresented schools, HBCUs, JUCOs, and smaller markets that often get overlooked.
Whether you’ve already landed deals or you’re just getting started, this accelerator meets you where you are and gives you the roadmap to go further.
“This is about ownership. It’s about freedom. And it’s about helping athletes understand their value and how to use it,” Deck added.
How to Apply
Spots are extremely limited, only 150 athletes will be accepted into Cohort 1.
Applications are still open, but the cohort is filling fast.
Apply now at santiadeck.com/the-nil-ready-accelerator
